‘Misogyny with a marketing budget’: UK AI firm accused of sexist advert
2026-04-15 · AI (artificial intelligence) | The Guardian
UK AI startup Narwhal Labs ran an ad for their 'AI employee' with the tagline 'She outworks everyone. And she'll never ask for a raise' — because nothing says innovation like packaging misogyny as a feature. The Advertising Standards Authority received multiple complaints about the campaign, proving that some companies need AI to automate their sexism. At least they're being transparent about wanting to replace women with something that won't demand equal pay.